Sascha Prosek

Commerzbank, Frankfurt a.M.
Head of Brand Strategy and Design

Sascha Prosek is Commerzbank’s Head of Brand Strategy & Design since 2008 and is responsible for the development, management, implementation and performance measurement of the brand strategy, brand positioning, the management of the brand portfolio and trademark protection matters as well as corporate design.

He studied visual communication at the University of the Arts Berlin and completed his studies with a Master of Arts. In 2007, he received a Master of Business Administration with a focus on business design from the Zollverein School of Management & Design of the University of Duisburg-Essen.

Sascha already gained hands-on experience during his studies at Pixelpark in Berlin amongst other stations. From 2000 until September 2007 he worked for the brand consultancy MetaDesign in Berlin and Geneva. There, he was responsible as a Design Director for the development and implementation of brand strategies and visual brand appearance for national and international clients from various industry sectors.

Commerzbank is a leading international commercial bank with branches and offices in almost 50 countries. In the two business segments Private and Small Business Customers, as well as Corporate Clients, the Bank offers a comprehensive portfolio of financial services which is precisely aligned to the clients’ needs. Commerzbank finances approximately 30% of Germany’s foreign trade and is leading in financing for corporate clients in Germany. Due to its in-depth sector know-how in the German economy, the Bank is a leading provider of capital market products. Its subsidiaries Comdirect in Germany and mBank in Poland are two of the world’s most innovative online banks. With approximately 1,000 branches, Commerzbank has one of the densest branch networks among German private banks. In total, Commerzbank serves more than 18 million private and small business customers, as well as more than 60,000 corporate clients, multinationals, financial service providers, and institutional clients. The Bank, which was founded in 1870, is represented at all the world’s major stock exchanges. In 2017, it generated gross revenues of €9.2 billion with approximately 49,300 employees.

commerzbank.com