Doris Höhenwarter | CXI Brand talks | Corporate and brand identity conference

Doris Höhenwarter

Kur- und Tourismusverband, Bad Gastein
Managing director

Doris Höhen­warter is a Bad Gastein­er through and through. She was edu­cat­ed there, and in neigh­bour­ing Bad Hof­gastein. In 2005 she grad­u­at­ed in tourism stud­ies at tech­ni­cal uni­ver­si­ty; her dis­ser­ta­tion was based on a tourism strat­e­gy for Bad Gastein, to repo­si­tion the world-renowned spa cen­tre as it went through a tran­si­tion­al peri­od. After stints as mar­ket­ing man­ag­er at Gastein­er­tal Touris­mus GmbH and gen­er­al man­ag­er of the Dor­f­gastein tourism asso­ci­a­tion, in Sep­tem­ber 2010 she was appoint­ed man­ag­er of the Bad Gastein spa and tourism asso­ci­a­tion. With a com­bi­na­tion of charm and pur­pose­ful­ness, she applies her exper­tise to devel­op­ing the ever-grow­ing tourism indus­try in Bad Gastein.