Head of city marketing
Since 2012 Andreas Bentler has been in charge of city marketing for Bochum Marketing GmbH. Part of his job is content-shaping of the »Bochum«-brand, and the organisation of a competition for the city’s new brand image. A graduated urban planner, he is also responsible for the subject area of urban development, culture and location marketing. Andreas Bentler is currently busy with running various campaigns for positioning the new brand.